Brooke LeBlanc: Transforming Sobriety into Innovation
Episode Overview
Brooke LeBlanc, Founder & CEO of Edge, shares her 2+ year sobriety journey and her decision to quit drinking The episode delves into Brooke's moments of clarity, challenges, and insights into entrepreneurship Brooke emphasizes the importance of redefining 'cool' and creating sober care routines aligned with individual preferences The conversation explores Brooke's stress, motivation, and approach to building the Edge app Insights into the significance of purpose and finding a drink for every occasion, without alcohol
I decided to redefine what cool is. Instead of cool being going to the coolest, the biggest party in Manhattan, I decided that cool to me would be pursuing passions and interests and going a layer deeper than I ever had before.
Ever wondered how someone turns their personal journey into a mission to help others? Meet Brooke LeBlanc, the Founder & CEO of Edge, a health tech startup focused on helping people cut back or quit drinking. In this episode of 'CLEARHEADED', Cait Madry chats with Brooke about her 2+ years of sobriety and how it led her to create Edge. Brooke's story is one of resilience and innovation.
She talks about her decision to quit drinking, the challenges she faced, and how she found new joys in life. With her background in tech sales, Brooke has coached many people on their own paths to sobriety and is now using technology to make a broader impact. Edge aims to provide real-time tracking of Blood Alcohol Content, giving users a clearer picture of their drinking habits.
This episode is packed with insights on redefining what it means to be 'cool', finding purpose, and creating personalized sober care routines. If you're looking for inspiration and practical advice on sobriety and entrepreneurship, this conversation is a must-listen.