Neil Scott
Neil Scott
NAATP 2019 National Leadership Conference - Breakout Session QA 6
NAATP 2019 National Leadership Conference - Breakout Session QA 6
NAATP 2019 National Leadership Conference - Breakout Session QA 6
Monday 27th May 2019
Explore ethics and marketing in addiction treatment with insights from experts on NAATP guidelines, FTC regulations, and industry challenges.
89 minutes
Informative
Thought-provoking
Educational
Engaging
Authentic
About this podcast
Author:
Neil Scott
Overview:
Categories:
Innovative Treatments & Recovery Paths
Navigating Intimate Relationships
Financial Health in Recovery
Sobriety Toolkit
Creative Recovery Journeys
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Get the buttons here!Ethics and Marketing in Addiction Treatment: A Deep Dive
We have a very broad mandate and that is to stop deceptive and unfair acts or practices in commerce. - Michelle Rusk
Ever wondered how ethics and marketing intersect in the world of addiction treatment? This episode of 'Recovery Coast to Coast' with Neil Scott brings together a panel of experts to dissect these crucial issues. Jay Crosson, Lissa Franklin, Michelle Rusk, and Peter Thomas share their insights on the ethical challenges and marketing practices within the addiction treatment industry.
The discussion kicks off with the National Association of Addiction Treatment Providers (NAATP) Code of Ethics, which all members must adhere to or risk losing their membership. The panelists discuss various ethics complaints, including fraudulent billing and misleading toxicology reports, emphasizing the importance of transparency and integrity. Michelle Rusk from the Federal Trade Commission (FTC) highlights how the agency combats deceptive marketing practices and protects consumers through civil investigative demands.
The conversation also touches on patient brokering and the misuse of consumer testimonials, revealing how some directories mislead patients by posing as unbiased resources while funneling them to specific treatment centers. The episode wraps up with a Q&A session, offering listeners a chance to hear real-time concerns and solutions from industry experts. This episode is a must-listen for anyone interested in the ethical landscape of addiction treatment and the regulatory efforts aimed at maintaining integrity.