Lysha Holmes
Lysha Holmes
Kyle Winterbottom, Founder of Orbition - Personal VS Company Branding
Kyle Winterbottom, Founder of Orbition - Personal VS Company Branding
Kyle Winterbottom, Founder of Orbition - Personal VS Company Branding
Thursday 28th January 2021
Kyle Winterbottom discusses personal branding in recruitment, highlighting its role in building trust and standing out. A must-listen for recruiters.
Explicit
26 minutes
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Educational
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Lysha Holmes
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Get the buttons here!Building Trust Through Personal Branding: Insights from Kyle Winterbottom
Effective personal branding will differentiate you from the competition and allow you to build trust with prospective clients and employers.
Ever wondered how personal branding can set you apart in the recruitment world? Kyle Winterbottom, the Founder of Orbition, shares his journey and expertise in this episode of The Recruiter's Recruitment Podcast. Starting his specialist recruitment agency in Data & Analytics during the challenging times of September 2020, Kyle has a wealth of experience to draw from. He's also the host of Driven by Data: The Podcast, making him no stranger to the power of personal branding.
Kyle dives into the nitty-gritty of personal vs. company branding, explaining how effective personal branding can make you stand out and build trust with clients and employers. He shares his own story of building a brand from scratch, emphasizing the importance of finding what resonates from a company perspective and identifying niche areas.
But it's not just about the business; Kyle talks about the challenges of marketing to specific audiences and the crucial role of staying true to your company's values. Listeners will gain valuable insights into how to develop a scalable personal brand without compromising company values. Kyle also offers advice on how recruiters can give back to their communities and the fulfilling rewards that come with it.
If you're looking to understand the impact of personal branding in recruitment and how it can help you build stronger relationships with clients, this episode is a must-listen.