Sari Botton on NA Drinks, Journalism Shifts, and Embracing Age
Episode Overview
The growing demand for quality non-alcoholic drinks in bars and restaurants. Challenges faced by journalists with traditional media rejecting pitches. The success of independent platforms like Substack for overlooked stories. The importance of inclusion and business opportunities in the NA drink market. Using humour to discuss serious topics in recovery.
There are so many people giving up alcohol for various reasons or drinking less. It's about inclusion but also a business opportunity.
In this engaging episode of Recovery Rocks, hosts Tawny Lara and Lisa Smith sit down with the talented Sari Botton, best-selling author and Substack publisher. Sari's memoir, 'And You May Find Yourself: Confessions of a Gen-X Weirdo,' dives into the journey of self-discovery later in life. The conversation kicks off with a discussion about the growing demand for quality non-alcoholic (NA) drinks in bars and restaurants, a topic Sari recently addressed in her popular newsletter.
She shares her experiences of being shamed for ordering seltzer and the missed business opportunities by the hospitality industry for not embracing the NA trend. Tawny and Sari also touch on the evolving landscape of journalism, highlighting how traditional media often rejects pitches that find success in independent platforms like newsletters. They discuss the challenges and triumphs of bringing overlooked stories to light through these new media channels.
The episode wraps up with a heartfelt Music Minute featuring Joni Mitchell's 'A Case of You,' which resonates deeply with Sari's past experiences. This episode is a blend of humour, honesty, and valuable insights, making it a must-listen for anyone interested in recovery, journalism, and the power of personal stories.