Mastering LinkedIn with Mitch Sullivan's '3P' Rule
Episode Overview
Understand Mitch Sullivan's '3P' rule: Purpose, Philosophy, Personality. Learn why job ad quality has declined since the advent of job boards. Explore the role of AI in creating job adverts. Discover how to build a compelling personal brand on LinkedIn. Gain practical tips for making your LinkedIn content more engaging.
Most people in the recruitment scene, when confronted with the choice between quality or quantity, will almost invariably press the quantity button
Mitch Sullivan, a veteran of the recruitment industry with over 34 years of experience, joins Lysha Holmes on The Recruiter's Recruitment Podcast to share his '3P' rule for winning on LinkedIn. Mitch, known for his transformative training program 'Copywriting for Recruiters', dives into the strategies that can help recruiters and leaders maximise their LinkedIn presence. He breaks down the '3P' framework - Purpose, Philosophy, and Personality - and explains how these elements can make your LinkedIn content stand out.
Mitch also touches on the decline in job ad quality since the rise of job boards and the impact of AI in job adverts. He shares candid stories from his career, offering practical advice and humorous anecdotes that make the conversation both engaging and informative. Whether you're a recruiter looking to attract more qualified candidates or someone aiming to build a personal brand, this episode is packed with valuable insights.
Tune in to hear Mitch's no-nonsense approach and learn how to apply the '3P' rule to your LinkedIn strategy.