DRY Botanical Bubbly: Crafting Inclusive Non-Alcoholic Delights with Sharelle Klaus
Our mission from the beginning has been social drinking for all.
Imagine sipping on a sparkling drink that’s not only delicious but also alcohol-free. That’s the vision Sharelle Klaus, Founder and CEO of DRY Botanical Bubbly, had when she started her journey. In this episode of 'For All Drinks', host Marcos Salazar chats with Sharelle about how DRY is transforming the zero-proof beverage scene, making it perfect for any social occasion. Sharelle’s inspiration came from her own experiences as a foodie who found the non-alcoholic options lacking.
She decided to create something extraordinary, collaborating with top chefs to develop unique flavors that are simple yet delightful. With only a handful of ingredients, DRY Botanical Bubbly offers a range of sparkling sodas that cater to every palate. The conversation dives into the origins of DRY and how it’s redefining what zero-proof beverages can be. Sharelle shares insights into the growing sober-curious trend and how DRY has been a pioneer in the non-alcoholic beverage industry.
They also discuss strategies for getting more non-alcoholic options into restaurants and bars, ensuring everyone can enjoy a sophisticated drink without alcohol. COVID-19 has brought its own set of challenges, but it has also spurred innovation at DRY. Sharelle talks about how the company has adapted to better support the sober-curious and non-alcoholic communities during these times. Despite the hurdles, especially in shipping liquid products, DRY’s commitment to inclusivity and quality remains unwavering.
If you’re curious about the future of non-alcoholic drinks, this episode offers a glimpse into what’s coming next. From sweet to bitter flavors, DRY Botanical Bubbly aims to provide a diverse range of options that cater to all tastes. Tune in to hear how Sharelle Klaus and her team are leading the charge in creating inclusive, delicious non-alcoholic beverages for everyone.