Marketing Pitfalls and How to Avoid Them with Dr. Will Horton
You don't need the jargon, you don't need the stuff that we, that we that we know, you know. Start doing it right away, right, and, of course, sign up for the upcoming influence and persuasion course while there's still space, right.
Ever wondered why some marketing campaigns flop while others soar? In this episode, Dr. Will Horton, a renowned expert in NLP and hypnosis, dives into the common blunders marketers make and how to sidestep them. He kicks off by explaining the crucial link between marketing and media, stressing the need for a focused strategy. Dr. Horton sheds light on the 'curse of knowledge', urging marketers to ditch the jargon and stick to the basics.
He emphasizes perseverance and the power of emotion in crafting persuasive messages. Dr. Horton also teases his upcoming course on influence and persuasion, promising more in-depth strategies. This episode is a goldmine for anyone looking to sharpen their marketing skills and make a real impact.