Since Right Now

Since Right Now

Since Right Now

  • Episode 1515 / A Very Special Episode: Selling Spirits Sober

Episode 1515 / A Very Special Episode: Selling Spirits Sober

Sunday 3rd May 2015

Join Jeff, Matt, and Chris as they reflect on their careers in alcohol advertising and the ethical challenges they faced while staying sober.
52 minutes
Informative
Thought-provoking
Raw
Honest
Engaging

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Since Right Now
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Categories:
Recovery Reimagined
Innovative Treatments & Recovery Paths
Creative Recovery Journeys
Financial Health in Recovery
Family Recovery from Addiction
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Sober Salesmen: Navigating the Ethics of Alcohol Advertising

I enjoyed the really bad na beer, like the Bush, you know, cans.
Ever wondered what it’s like to sell something you don’t believe in? Jeff, Matt, and Chris, three advertising veterans who are now sober, sit down to hash out their past experiences in the alcohol industry. They’ve crafted campaigns for big-name beers and spirits, both individually and together, and now they’re reflecting on the ethical dilemmas they faced. From promoting alcohol as a 'safer' choice to navigating the bro culture of advertising agencies, they lay it all out on the table.
This episode isn’t just a trip down memory lane; it’s a deep dive into the moral complexities of pushing a product that can destroy lives. The trio shares personal stories and professional insights, making you question whether advertising holds any responsibility for how people drink. If you’ve ever grappled with the ethics of your job or are curious about the behind-the-scenes world of alcohol marketing, this episode offers a candid look that’s both engaging and thought-provoking.