Positive Sobriety Podcast

Nate Larkin, David Hampton

  • Episode 138 -- What Are We Really Selling? A conversation with Glenn Hadley

Episode 138 -- What Are We Really Selling? A conversation with Glenn Hadley

Saturday 3rd September 2022

Discover marketing challenges for addiction treatment centers with Glenn Hadley on Positive Sobriety Podcast. Learn about trust, honesty, and specialization.
46 minutes
Informative
Empowering
Thought-provoking
Hopeful
Engaging

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Positive Sobriety Podcast
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Sobriety Toolkit
Creative Recovery Journeys
Innovative Treatments & Recovery Paths
Financial Health in Recovery
Body & Mind
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Marketing Addiction Treatment: Glenn Hadley's Take on Building Trust and Visibility

I think we have a real identity crisis in substance use treatment, that too often each individual facility is trying to be everything to everyone.
Ever wondered how addiction treatment centers make themselves known in a crowded market? In this episode of the Positive Sobriety Podcast, hosts Nate Larkin and David Hampton sit down with Glenn Hadley, Senior Vice President of Strategy at Dreamscape Healthcare Marketing. Glenn brings his wealth of experience to the table, discussing the hurdles that treatment centers face in gaining visibility and trust. He emphasizes the importance of honesty and a well-defined service offering, crucial for connecting with those seeking help.
Glenn also dives into the necessity of forming genuine therapeutic relationships and the power of specialization in areas like trauma therapy. This conversation sheds light on why celebrating sobriety and focusing on niche services can make a significant difference. If you're curious about the behind-the-scenes of addiction treatment marketing or looking for ways to better connect with patients, this episode is a must-listen.