Institute of Alcohol Studies
Institute of Alcohol Studies
David Jernigan on alcohol marketing
David Jernigan on alcohol marketing
David Jernigan on alcohol marketing
Friday 27th January 2017
David Jernigan explores how alcohol ads influence underage drinking and discusses policy implications. Eye-opening insights for parents and educators.
11 minutes
About this podcast
Author:
Institute of Alcohol Studies
Overview:
Categories:
Navigating Alcohol Dependency
Policy & Advocacy
Financial Health in Recovery
Sexual Stigmas & Myths
Parenting & Children
Links:
Visit site
Episodes:
94 (View all)
Do you want to link to this podcast?
Get the buttons here!David Jernigan: The Hidden Influence of Alcohol Marketing on Youth
Ever wondered how alcohol ads might be impacting young people? In this episode, David Jernigan, PhD, sheds light on the surprising connection between alcohol marketing and underage drinking. As the director of the Center on Alcohol Marketing and Youth, Jernigan brings a wealth of knowledge to the table, breaking down a pivotal study featured in the Addiction journal. The research reveals that teens who see more alcohol ads tend to start drinking earlier and consume more heavily.
Jernigan walks listeners through how the study was conducted and what the findings mean for future policies. If you're a parent, educator, or just someone concerned about youth and alcohol, this episode offers eye-opening insights that could change how you view alcohol marketing. Tune in for a deep dive into how these ads shape young minds and what can be done to mitigate their impact.