Chris Becker on Crafting a Better Rhodes for Alcohol-Free Beverages
We're doing more and more in the b2b space, both with respect to offerings- because it's such a small element- to restaurants, bars, event planners, hotels, wedding events. What have you and how do we bring that to a wider group at scale?
Ever felt frustrated trying to find a tasty alcohol-free drink that doesn't break the bank? Chris Becker sure did, and that's why he founded Better Rhodes. In this episode of 'For All Drinks', host Marcos Salazar chats with Chris about his journey from struggling to find decent non-alcoholic options to creating an online marketplace that brings the best booze-free beverages from around the world to your doorstep.
Chris shares the hurdles he faced, like the high costs and limited availability of quality non-alcoholic drinks, and how Better Rhodes aims to solve these issues by offering a wide variety of affordable options. But it’s not just about the drinks; Chris also dives into how they’re fostering a community with weekly tastings and inclusive events. Curious about the future of alcohol-free beverages? You'll hear about exciting new product releases and Better Rhodes' plans to expand into the business-to-business market.
Whether you're looking to reduce your alcohol intake, stay sober, or just explore some delicious alternatives, this episode offers a refreshing look at making alcohol-free living both enjoyable and accessible.