Understanding Dopamine: Why Anticipation Makes Drinking So Tempting
The anticipation actually gives us a greater reward over the actual drink! Think about how exciting it feels to plan a vacation or a date night. The feelings come before the event "aka reward".
Ever wonder why the thought of that evening drink feels so irresistible? In this episode of 'Set Free Sisterhood', Michelle Porterfield breaks down the science behind dopamine and how it plays tricks on our brains. It's not just the drink itself that hooks us; it's the build-up, the anticipation, that gives us the biggest dopamine rush. Michelle dives into how our brains get more pleasure from the expectation than the actual act of drinking.
Think about how planning a vacation feels more exciting than the trip itself - it's the same with alcohol. But don't worry, Michelle's got your back with four practical tips to manage those cravings and stay on track with your alcohol-free journey. She emphasizes creating new routines and coping mechanisms that align with your goals, and surrounding yourself with a supportive community.
If you're ready to understand your brain better and take control of your drinking habits, this episode is a must-listen.